Tania HermannSep 21, 20202 minTikTok Is the Latest Example of Why You Need to Diversify Your Marketing PlatformsThe near end of TikTok serves a highly visible example of how brands do not really own their own content when it's living on social media.
Tania HermannAug 4, 20203 minThe Social DilemmaDon't waste your time, money, and energy on social media channels that don’t make sense and reallocate those resources to the ones that do.
Tania HermannApr 22, 20202 minNot Another "New Normal" ArticleIt’s a delicate PR balancing act that brands have been thrown into all at once and with no warning.
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